摘要:隨著全球經濟的快速發展，經濟和文化都向一體化發展,在中西方文化交流日漸頻繁且廣泛的背景下,西方的許多節日和習俗也逐漸傳入中國并被廣大群眾所接受,如圣誕節、情人節已傳入中國并受到廣大社會群體的熱烈歡迎，相比之下，中國的一些傳統節日,如春節、端午節、中秋節等由于洋節的盛行在一定程度上受到了沖擊。如今，國人對西方節日的熱情遠遠甚于本國的傳統節日。尤其是西方情人節在中國的盛行，對中國傳統節日七夕節禮俗文化造成極大的沖擊。七夕節面臨著的生存困境是我們不容忽視的問題，所以，我們應該加強人們對民族節日文化的重視。

關鍵詞：情人節；七夕節； 影響； 啟示

Abstract:With the rapid development of global economy and the integration of world economy and culture, cultural exchange between China and The West is becoming increasingly extensive. Many western festivals and customs are also gradually introduced into China and accepted by the masses, such as Christmas, April Fool’s Day and the Valentine's Day have been introduced to China and accepted by more and more people. By contrast, some Chinese traditional festivals, such as the Spring Festival, the Dragon Boat Festival, and the Mid-Autumn festival are being ignored by Chinese people. Traditional festivals come from traditional agricultural society but now are losing their vitality and are faced with an overall decline. Nowadays, many Chinese people enjoy western festivals, especially western Valentine’s Day. Meanwhile, the Double Seventh Day is facing the plight of survival. To revive the Double Seventh Day, we should try our best to support traditional culture. While we absorb the quintessence of other countries’ culture, we should increasingly enrich the cultural connotation of tradition Chinese festivals.

Key words: Valentine’s Day, Double Seventh Day, influence, revelation